Insomnia Cookies is a late-night bakery that sells warm cookies, brownies, ice cream and cookie cakes, with delivery running until 3 a.m. most days. On the Insomnia Cookies menu you pick from Classic cookies, bigger Deluxe cookies, cookie packs, ice cream treats and custom cookie cakes. At the Cleveland store checked on DoorDash, a 6-pack runs $21.25, a 12-pack is $38.25, and a box of 3 Classic cookies is $12.00, with single-cookie prices set by each local bakery.
This guide walks through the real menu categories (Classic Cookies, Deluxe Cookies, Brownies, Cookie Packs, Ice Cream, Cookie’wiches, Cookie Cakes and Drinks), plus hours, the rewards program, vegan and gluten-free options, and who owns the chain. The prices shown come from one DoorDash store listing in Cleveland, Ohio (a delivery channel), checked on October 12, 2026. Prices change by city and by how you order, so treat them as a guide, not a fixed national price list.
Insomnia Cookies at a Glance
| Detail | Information |
|---|---|
| Type of food | Cookies, brownies, ice cream, cookie cakes |
| Service style | Bakery pickup and delivery (dine-in seating at some stores) |
| Price range checked | About $12 to $38 per order item (Cleveland DoorDash) |
| Menu checked | October 12, 2026 |
| Price location | Cleveland, Ohio (one store listing) |
| Price channel | DoorDash (delivery) |
| Official website | insomniacookies.com |
| Late-night delivery | Until 3 a.m. at many stores |
Full Menu with Verified Prices
The Insomnia Cookies menu is built around cookies in two sizes. Classic cookies are the standard size. Deluxe cookies are bigger and stuffed with richer fillings. Around those sit brownies, ice cream, cookie cakes and a few drinks. Below, the prices come from a single Cleveland DoorDash listing so they stay consistent. Where a price could not be confirmed for that exact store, the item is listed without a price instead of a guess.
Price note: Prices below are from the Insomnia Cookies store on DoorDash in Cleveland, Ohio (11308 Euclid Avenue area listing), a delivery channel, checked October 12, 2026. Prices and availability may vary by location. Delivery prices may be higher than pickup prices. Tax, add-ons, and fees may cost extra. Check your nearest Insomnia Cookies for the latest local menu.
Cookie Packs
Packs are the easiest way to feed a group and the best value per cookie. You build each pack from any mix of Classic and Deluxe cookies (and Brookies), so one box can hold several flavors. The 6-pack is the most ordered item at the Cleveland store. Bigger packs cost more up front but drop the price of each cookie.
| Pack | What You Get | Price |
|---|---|---|
| 6-pack | Six cookies, your choice of flavors | $21.25 |
| 9-pack | Nine cookies, your choice of flavors | $29.75 |
| 12-pack | A dozen cookies, your choice of flavors | $38.25 |
| 3 Classic Cookies | Three Classic-size cookies | $12.00 |
Ice Cream Treats
Insomnia also scoops ice cream and pairs it with warm cookies or brownies. You can get ice cream on a Classic cookie, on a larger Deluxe cookie, or on a brownie. A pint lets you take a flavor home. These are rich, shareable desserts rather than single bites.
| Item | What You Get | Price |
|---|---|---|
| Ice Cream on a Deluxe Cookie | Two scoops on a warm Deluxe cookie | $12.50 |
| Ice Cream on a Brownie | Two scoops on a warm brownie | $12.50 |
| Pint | A pint of ice cream in one flavor | $17.25 |
Classic Cookies
Classic cookies are the heart of the menu. They are soft, chewy and baked fresh, and they come in a long list of flavors. Insomnia lists these flavors on its ordering pages, though the price of one single Classic cookie is set by each local store and was not confirmed for the Cleveland listing, so it is left out here. You can order them one at a time or build a pack.
Classic flavors confirmed on Insomnia’s ordering pages:
Chocolate Chunk, Double Chocolate Chunk, Double Chocolate Mint, Sugar, Snickerdoodle, Classic with M&M’S, Cookies ‘N Cream, Oatmeal Raisin, Peanut Butter Chip, White Chocolate Macadamia, plus a Vegan and Gluten-Free Chocolate Chip and a Vegan Birthday Cake. Some flavors rotate by season.
Deluxe Cookies
Deluxe cookies are about double the size of a Classic and are packed with heavier fillings. They work well on their own or under a scoop of ice cream. As with Classics, the single-cookie price depends on the store, so no price is listed here for one Deluxe.
Deluxe flavors confirmed on Insomnia’s ordering pages:
Chocolate Peanut Butter Cup, Triple Chocolate, S’mores, Oatmeal Chocolate Walnut, SKOR Crunch and Confetti. Limited flavors show up at certain times of year.
Brownies and Brookies
Besides cookies, Insomnia bakes fudgy brownies. There is also the Brookie, a mix of a brownie and a cookie. These can be added into your pack alongside cookies. Prices were not confirmed for the Cleveland store on its own, so they are not listed, but you can add a brownie topped with ice cream for $12.50 (see the ice cream table above).
Cookie’wiches
A Cookie’wich is an ice cream sandwich made with Insomnia cookies. The Classic Cookie’wich puts a scoop of ice cream between two warm Classic cookies. The Deluxe Cookie’wich uses the larger Deluxe cookies for a bigger treat. Both appear on Insomnia’s ordering pages. The exact price was not confirmed for the Cleveland listing, so it is not shown here.
Cookie Cakes
Cookie cakes are made for birthdays, dorm parties and other celebrations. You pick the size, a Classic or Deluxe cookie flavor, and optional toppings or an edible message. The Triple Threat Cookie Cake blends three Classic cookie flavors in one cake. Cake prices change by size and store, so they are not listed here. Order a cake ahead so the store has time to bake and decorate it.
Drinks
To wash it all down, stores carry a few drinks, including bottled water, soda and an oat milk option for vegans. A cold pint of milk is a classic pairing with warm cookies. Drink prices vary by store and were not confirmed for the Cleveland listing.
Cheapest Ways to Order
If you want the most cookies for your money, buy a pack instead of single cookies. At the Cleveland store, a 12-pack ($38.25) comes out to about $3.19 a cookie, while a 6-pack ($21.25) is about $3.54 a cookie. Bigger packs lower the per-cookie cost. This is my read of the value, not an official claim.
Signing up for the free rewards program is another easy way to save, since members earn points and get a welcome perk. Students near campus stores should watch for school-year deals too.
Pickup vs Delivery Prices
The prices in this guide are delivery prices from DoorDash. Ordering through a delivery app often costs more than picking up in the store, because apps can add their own menu markups plus delivery and service fees. If you want the lowest price, order pickup through the Insomnia Cookies website or app and grab it yourself. If you want cookies brought to your door late at night, delivery is worth the extra cost. Either way, tax and any add-ons are charged on top.
Vegan and Gluten-Free Options
Insomnia makes a few vegan cookies, such as a Vegan Chocolate Chunk and a Vegan Birthday Cake, and a Vegan Gluten-Free Chocolate Chip cookie. These are listed on the ordering pages, but the exact choices change by store and season, so filter by diet in the app or website before you order.
One safety note: Insomnia bakes in kitchens that also handle wheat, so gluten-free cookies carry a risk of gluten contact. The company says it does not recommend these items for people with celiac disease. If you have a serious allergy, ask the store before ordering.
Insomnia Cookies Hours
Insomnia Cookies is known for staying open late. Many stores bake and sell until 3 a.m., which is the whole point of the brand. Delivery usually starts around midday and runs into the early morning. Exact open and close times differ by store, and online ordering hours on the apps can be a little shorter than the in-store hours. Check your local store’s page for the hours tonight.
Insomnia Rewards Program
Insomnia Rewards is the chain’s loyalty program. It launched in the first half of 2024 and lets members earn points on orders and redeem them for free cookies and other perks. It is free to join through the website or app. In 2025, Insomnia even offered a free 6-pack to the first 30,000 incoming college freshmen who joined rewards and added their school and graduation year, which shows how much the deals lean toward students.
How to Order
You can order Insomnia Cookies a few ways. The most direct is the official website, insomniacookies.com, or the Insomnia Cookies app, where you can choose pickup or delivery and join rewards. You can also order through delivery apps like DoorDash, Uber Eats and Grubhub, though prices there may be higher. For pickup, you walk in, order at the counter, and the cookies come out warm.
Who Owns Insomnia Cookies
Insomnia Cookies started in 2003 when University of Pennsylvania student Seth Berkowitz began baking and delivering cookies to fellow students late at night. The idea grew into a national chain with more than 350 locations, most of them near college campuses. Berkowitz still leads the company.
Krispy Kreme bought a majority stake in Insomnia Cookies in 2018. In July 2024, Krispy Kreme sold most of that stake to the investment firms Verlinvest and Mistral Equity Partners, keeping a 34% minority share. Through all of this, Insomnia Cookies has kept running as its own brand with its own menu.
Frequently Asked Questions
How late does Insomnia Cookies deliver?
Many Insomnia Cookies stores deliver until 3 a.m. Late-night delivery is the brand’s main idea, built for students and night-shift workers. Exact hours depend on the store, and online ordering hours in the apps can be slightly shorter, so check your local store’s page before you order late at night.
How much is a 12-pack at Insomnia Cookies?
At the Cleveland, Ohio store checked on DoorDash on October 12, 2026, a 12-pack was $38.25. A 9-pack was $29.75 and a 6-pack was $21.25. These are delivery prices and change by city and by how you order, so your local price may be lower, especially for pickup.
What is the difference between Classic and Deluxe cookies?
Classic cookies are the standard size and come in flavors like Chocolate Chunk and Snickerdoodle. Deluxe cookies are about twice as big and stuffed with richer fillings, like S’mores or Chocolate Peanut Butter Cup. Deluxe cookies cost more because they are larger. You can mix both in one pack.
Does Insomnia Cookies have vegan options?
Yes. Insomnia lists vegan cookies such as Vegan Chocolate Chunk and Vegan Birthday Cake, plus a Vegan Gluten-Free Chocolate Chip cookie. The choices change by store and season, so filter by diet in the app or on the website before ordering to see what your store has.
Are Insomnia Cookies gluten-free cookies safe for celiac disease?
Insomnia offers a gluten-free cookie, but it bakes in kitchens that also handle wheat. Because of that contact risk, the company says it does not recommend its gluten-free items for people with celiac disease. If you have a serious allergy, ask the store directly before you order.
What is Insomnia Rewards?
Insomnia Rewards is the chain’s free loyalty program, launched in the first half of 2024. Members earn points on orders and redeem them for free cookies and other perks. You can join on the website or in the app. The program often features student deals, like free cookies for new college students.
Is it cheaper to pick up or get delivery?
Pickup is usually cheaper. The prices in this guide come from DoorDash delivery, which can add menu markups plus delivery and service fees. Ordering pickup through the official website or app and getting the cookies yourself avoids those extra costs. Delivery is best when you want cookies brought to your door late.
Who owns Insomnia Cookies now?
Insomnia Cookies is run as its own brand. It was founded by Seth Berkowitz in 2003 and is now mostly owned by the investment firms Verlinvest and Mistral Equity Partners, who bought a majority stake in July 2024. Krispy Kreme, which owned it before, kept a 34% minority share.
How many Insomnia Cookies locations are there?
As of 2025, Insomnia Cookies had more than 350 locations, based on a company statement. Most stores sit near college campuses across the United States, with some in Canada. The company has said it plans to keep opening new stores, so the count keeps growing.
Can I order a cookie cake for a party?
Yes. Insomnia makes cookie cakes for birthdays and other events. You choose the size, a Classic or Deluxe flavor, and optional toppings or an edible message. The Triple Threat Cookie Cake mixes three Classic flavors. Prices depend on size and store, so order ahead to give the store time to bake and decorate it.
Conclusion
The Insomnia Cookies menu is simple to figure out once you know the two cookie sizes. Pick Classic or Deluxe, add a pack for better value, and toss in ice cream or a cookie cake if you are feeding a crowd. Prices in this guide come from one Cleveland DoorDash listing checked on October 12, 2026, so always confirm the exact price at your own store before you order.
